For marketing and sales at mechanical and service contractors

Video and marketing for mechanical contractors

Win the next bid with the last job. We film your crews, your controls work and your customers on location, then put it where owners and GCs look: LinkedIn, Google and AI answers.

OhSnap is a video and marketing studio in Atlanta for building automation, mechanical contractors, manufacturers and ALC dealers.

What we see at mechanical contractors.

Your customers love you. Nobody else hears it.

Your website doesn't show the work your crews do.

Your recruiting message sounds like everyone else's.

You look smaller online than you are on the job.

Your work is fine. Your proof is buried.

Two contractors, filmed for Carrier.

Carrier
Bassett Mechanical: Carrier case studyCase study
03:03
Bassett Mechanical: Carrier case studyCarrier · Contractor

The contractor that takes the impossible jobs.

A Wisconsin mechanical contractor, trusted with beta projects for Carrier. Its controls techs train through the Carrier Controls Expert program.

“If we hear that somebody else could never fix it … we take that as a challenge.”

From the film

Tudi Mechanical: Carrier case studyCase study
02:25
Tudi Mechanical: Carrier case studyCarrier · Contractor

A controls department built on factory training.

A Pittsburgh maintenance, service and design-build contractor, up to about 150 people in its Pittsburgh branch.

“The customer knows that he's been factory trained, factory certified, and tested.”

From the film

More films →

From scan to shoot in weeks, not quarters.

1

Free scan

We find where your proof is missing.

2

Pick the job

The one with a customer who'll go on camera. We plan the story and get releases signed.

3

One filming day

Your crew, your customer, your equipment.

4

Put it to work

Master, web and social versions for bids, LinkedIn and recruiting.

For operations

Filming on live job sites.

  • Escorts and PPE. Your site rules, not ours.
  • No downtime. We shoot around your crews and the building.
  • Customer releases signed before the shoot.

Three ways to start.

Start here

The 13-step marketing scan

Free

Your website, LinkedIn, search visibility and content, checked. A ranked fix list by e-mail.

Get the free scan

Contractor case study film

from $15,000

One customer job, one filming day on location, editing and travel. Master, web and social versions.

How a film works

Always-On marketing

from $250/month

Two researched articles on your site every month and a monthly search report. Fully managed. Billed once a year.

Start with the scan

ALC dealer? Your pricing sheet is on the dealer hub →

Who uses it.

Marketing

One filming day. A main film plus web and social versions, ready to post.

Sales

Put a happy customer in every bid and every proposal.

Recruiting

Hiring techs is brutal. Show them the job before they apply.

See the Automated Logic recruiting film →

Straight answers.

What does a case study film for a mechanical contractor cost?

Films start from $15,000. That covers pre-production, one filming day on location, editing and travel, three revision rounds, and master, web and social versions.

Will filming slow my crew down?

No. One filming day, planned around your crews and the building. Interviews run about 15 minutes each.

Does the customer have to agree?

Yes. Customer releases are signed in pre-production, before anyone films. Nothing publishes without the customer's permission.

Can our manufacturer pay for the film?

Sometimes. The Bassett Mechanical and Tudi Mechanical films were made for Carrier. If your manufacturer runs a case study program, ask them.

Do you work outside Atlanta?

Yes. We've filmed contractors in Pittsburgh and Wisconsin, and projects in Kansas City and Ottawa.

What is Always-On marketing?

It starts from $250/month, billed once a year. Two researched articles published to your site every month and a monthly search-performance report. Nothing for you to write or post.

Got a job worth showing?

Start with the free scan. Four fields and one optional line. No phone number.

Westin Lindsay

Who you'll work with

Westin Lindsay

Owns OhSnap. Films and edits the case studies. 4+ years in the Automated Logic dealer network. Westin on LinkedIn →